Gender, income and wealth Essay

Gender is a term that has been used many times to describe the different social roles that men and women play in the society. It is also used to explain the biological difference between a man and a woman. However, gender violence, whether on men or on women varies with different communities. Even up to date, there are some societies that still emphasize on the roles and tasks that only men or women can do. Scientific studies on the social life of humans have shown that we are the ones who create inequality amongst ourselves by defining the roles that we should take and leaving those that we don’t want to others. Gender difference is however important because it gives the rights and privileges to both women and men. But if viewed from a negative perspective, gender inequality can be defied as a world wide problem. Gender is one of the many determinants of what income a person should be given. In some countries, it is easy for men to get well paying jobs over women. This is especially the case in the developing countries; where the level of education does not really matter when it comes to job hunting. The situation gets even worse where the big jobs can only be given to the men because it is believed that they are better at decision making than women. Statistics have proved that 46 percent of all labor consists of women. However, women represent 75 percent of all the laborers with the lowest income or wages, and only 13 percent represent women of the best paid laborers. The gender factor is also seen to take effect at many homes, where many people believe that a husband should be earning more than the wife. Many husbands feel inferior, especially when they are unable to provide for their families and the wives take on the role of the provider. They believe that they should be the heads of the family and should be in charge of the major activities, including making important decisions. The fact that wives should be submissive to their husbands should not be mistaken as a reason to be discriminated. In general we can say that the world is facing major challenges because of gender inequality. (Karuna Jaggar, 2007) It is not so easy to measure the relation of gender to wealth. This is because most of the wealth is common within members of the same house hold, which consists of both a man and a woman. However, it is a fact that men are likely to own more assets than women. Women don’t normally own such investments as bonds, stocks or other financial assets as much as men do. Furthermore, most men have retirement accounts, while most women do not have such accounts, and in addition to that, the pensions of women in most cases are less than those of the men. The gender factor also shows that non married households are not as wealthy as the married households. Also, divorced women contribute more to the labor market as compared to the married women. Married women will feel financially secure because of their husbands, but after they are divorced, their economic condition is affected a lot. The same case applies to widowed women. However, divorce does not have a big effect on the men as it has on the women, because they are always working so their wealth is not affected so much. Women who have never been married own the least wealth of all the house holds. They are said to own only a quarter of the wealth that the non married men own. From the late 1980s, the women initiatives have been helping the women to improve their financial security by advising them to start up small micro enterprises. The reason behind the start of the businesses is because they have very low start up costs, and are hence affordable to the women. Micro enterprises are competent, marketable, and require simple management by the owners. These businesses help women with low wealth and poor incomes to improve their financial status. (Karuna Jaggar, 2007) In general, we can say that gender inequality is a factor that is pulling the efforts to civilization behind and needs to be addressed. References 1) Chang, Mariko, 2007, His and Hers: Explaining the Gender Wealth Gap, retrieved on 1/30/2009 from http://www.allacademic.com/meta/p109260_index.html 2) Edlund Lena, Kopczuk Wojciech, 2007, Women, wealth and mobility: National bureau of economic research, New York, Cambridge press 3) Karuna Jaggar, 2007, The Race and Gender Wealth Gap, retrieved on 1/30/2009 from http://urbanhabitat.org/node/2815

Jekyll And Hyde †what view of human nature does stevenson present in jekyll and hyde? Essay

In 1886, Robert Louis Stevenson wrote ‘The Strange Case of Dr Jekyll and Mr Hyde’. It was a story about how a respectable, upper class man turned into a beast with no morals or dignity. It seemed that Stevenson wanted to show how good & evil could easily clash, much to Victorian society’s disgust. In the novel, he used many techniques and different situations to argue with society. He tried to prove human nature, and how everyone has two sides to him or her. It was around this time that Darwin had presented his theory of evolution to the world, and it is in ‘The Strange Case of Dr Jekyll & Mr Hyde’ that Stevenson presents his argument. Growing up in the Victorian era, Stevenson had a very strict, biased upbringing. He was born into a Presbyterian way of life, and was taught the values of the belief by his families nurse; this meant that he was taught to believe the bible and nothing that contradicts it. He was also taught to respect the rich, and frown upon the poor. This often came natural to Victorian society, there was either an upper class or a lower class, and nobody would dare say that these two could clash, as reputation was everything. Often people repressed their true feelings, because they wanted to protect their status in society, Stevenson didn’t like this. Charles Darwin presented his theory of evolution that men evolved from apes. This was known as ‘The Origin of the Species’. The Victorian people hated this as it went against their image and their religious beliefs, as they believed we came from God and that we didn’t evolve from apes. So, when Stevenson portrayed Hyde as a ‘troglodytic’ being, and Jekyll as a kind respected man, it obviously showed the view of the Victorian people. Stevenson always placed Hyde in the dark, crime-filled side of London, and Jekyll in the busy, vibrant side of London. So once again he associated the lower class with crime and dirt, and the upper class with being innocent and care giving. For example, Utterson quotes in Jekyll’s house † the plate was of silver, the napery elegant, a good picture hung upon the walls.† Yet, when Hyde is outside, London is described as † district of some city in a nightmare.† The division of personality in man fascinated Stevenson, he believed you could be good & evil, that man had two sides to him. In Jekyll & Hyde, Jekyll is portrayed as good, the novel shows this by stating â€Å"a large, well-made, smooth-faced man of fifty every mark a capacity of kindness†. This shows that Jekyll is a kind, giving man. Whereas, Hyde is portrayed as a strange, brutal man, this is shown by the quote â€Å"he gave a strong feeling of deformity† this shows that he wasn’t normal, and wasn’t quite man, something lower down the process of evolution, the Victorian people would have panicked at the idea of this, that evolution was suddenly turning backwards. So, Stevenson was obviously trying to present that a man can have two very different sides, that it was human nature. In the novel, he gives more than one example, of someone or something having an alter ego. For example, the narrator of the novel, Utterson, is immediately said to have two sides, for example in chapter one, he is said to be â€Å"lean, long, dusty, dreary and yet somehow lovable†. This quote shows that he has two sides to him, he is grumpy-looking and boring, yet he also gives the sense of being lovable, and caring. He is also a repressed character throughout the novel, much like Victorian society; it is as if Stevenson has channelled society through Utterson. Stevenson also tries to play with the idea that Enfield is his alter ego. It seems in the novel that although they have nothing in common, they are stuck together. Every Sunday, without fail, they go for a routine walk together. Once again he uses two characters or personalities to give his view on human nature. Throughout the novel, there are minor characters that Stevenson also used to give his view and everyone else’s view, on human nature, and the statutory division of society. For example, Hyde is firstly presented in the novel by the quote † with ape-like fury, he was trampling his victim under foot.† Here he is once again relating to Hyde and the lower class to being careless and heartless. By using the word ‘ape-like’ it is also insinuating that Hyde has gone right back to the start of evolution. Secondly, at the scene of Hyde’s first crime, the doctor states † there is something wrong with his appearance; something displeasing, something downright detestable.† This quote refers that more than one person in society detests Hyde, this shows a direct relationship with Darwin’s theory, and how that everyone in society hated the idea of human nature having two sides to it. Although, when Utterson goes to visit Hyde, the maid shows an interest in what he has done. It seems Stevenson is trying to show that although society had to repress their feelings, they secretly did have a sly interest in the wonder and concept of human nature. In Conclusion, Stevenson showed a lot about his thoughts and his view on human nature, and how society viewed it in a negative, demeaning way. He also showed how although the Victorian people put on an act of disgust, although they secretly showed an interest.

Academic Integrity & Plagiarism Essay Example | Topics and Well Written Essays - 750 words

Academic Integrity & Plagiarism - Essay Example Plagiarism becomes unintentional when another human’s ideas as well as statements are portrayed without the aim of representing them as own statements and ideas and failing to properly credit the original source for the ideas and the statements. There is a lot of information available all over the internet and due to lack of restriction on copying and presenting someone else’s work as own has resulted in increased incidents of both accidental and intentional plagiarism. Individuals may even fall for the myth that since the information is so easily available and so widely used, it does not need to be credited to the original source or to the source from which the information has been obtained. Information can be available in various forms, it can be available in form of texts, pictures, print and audio form and all this information needs to be documented in a proper manner to ensure that one does not ends up being held responsible for the act of plagiarism. As stated earlier, there are two forms of plagiarism, the unintentional and the deliberate one. There is no way of avoiding the plagiarism which is deliberate one as it is conducted knowingly. Certain steps are available through which plagiarism which is accidental in nature can be avoided. If an individual is utilizing obtaining and using secondary source of information or information that is already available, an individual has to make sure that he/she uses proper documentation procedure in order to avoid causing plagiarism which is intentional in nature. If an individual utilizes statements directly from someone else’s work, the user of this information has an ethical duty of properly documenting the used statements with the assistance of quotation marks followed by in text citation to provide information regarding the source from which the information was obtained along with the page number of the source. On the other hand if an individual uses some one else’s†™

Night Shift Nurse Stress Research Paper Example | Topics and Well Written Essays - 2500 words

Night Shift Nurse Stress - Research Paper Example The paper discusses the research findings indicating that night shift work exacerbates stress because it is positively correlated with adverse health effects, including sleep, physiological, and psychological disorders. In addition, considerations and recommendations to the nurse to alleviate the associated stress, as well as promote adaptability and tolerance for the night shift routine, both at work and home, are discussed. Continuity of patient care requires that health care providers be available to work night shift. According to Blachowicz and Letizia (2006), â€Å"Nursing is among the many professions affected by the requirement to work outside of normal daytime hours. While benefits exist, nurses face significant challenges when they work alternate shifts† (p. 274). Over the years, concern and interest have resulted in studies conducted to determine the health risks and effects of night shift work on the nurse. As humans are naturally designed to be awake during the day and sleep at night, working nights disrupts the circadian rhythm, or internal clock. Night shift work exacerbates stress because it is positively correlated with adverse health effects, including sleep, physiological, and psychological disorders.   This paper highlights some of the most common occupational health risks and disorders associated with working nights. In addition, considerations and recommendations to help all eviate the associated stress will be discussed. Working night shifts is a necessary part of a nurse’s job description. However, working night shifts for long periods can have a detrimental effect on sleep, resulting in fatigue and other adverse consequences. Happell et al. (2013, p. 642) report that working night shifts resulted in physical stress and exhaustion for nurses because they could not get an adequate amount of sleep. This shows that night shifts can disturb the physiological working of

Stove Pipe stucture v.s Line Manager Research Paper

Stove Pipe stucture v.s Line Manager - Research Paper Example Organizational structure may be defined as the method through which the use of a hierarchy such as groups, business, organizations, or people cooperate to achieve success of one common goal. Business organizational structures differ depending on their objective, scope, and size. However, a good structure should reflect hierarchical duties, division of labor and tasks arranged related directly to a goal. A structure may also be seen as an organizational chart. Organizational structures can be classified differently depending on the nature and size of organization. A structure can be traditional, divisional or matrix. Traditional structures are usually based on the functional divisions and departments. Organizations with traditional structures often follow laid out rules and regulations strictly, they also have a well defined authority structure for all levels of management. The structures include the line structure that has a line of command; line and staff structure that is a combination of the line structure where information comes from the top level to the bottom levels, with staff departments for support and specialization; and functional structure that is a classification of people according to the function they perform in the organization, for example, sales, accounts, human resource or administrative. Divisional structures are specifically based on the divisional differences in the organization. This structure is further divided into product structure whereby the organization of employees and the work to be done is on the basis of the different types of products produced by the organization; market structure that involves grouping employees on the basis of the market the company sells their products and geographic structure that follows a zonal region structure. Matrix structure is a combination of the functional and product structures. It aims to combine the best of both structures to make an organization and its structure more

Expedia Value Chain Assignment Example | Topics and Well Written Essays - 250 words

Expedia Value Chain - Assignment Example This research will begin with the statement that the value chain of an organization consists of all activities that are performed in order to achieve a competitive advantage in the industry. According to Michael Porter, the value chain consists of two types of activities. They are primary activities and support activities. The present research has identified that primary activities include inbound logistics, operations, outbound logistics, marketing and sales, and service. Secondary activities include procurement, human resource management, technological development, and infrastructure. From this research, it is clear that Expedia uses technology in order to create an interface that enables customers to make bookings and reservations online. It is partnered with similar services helping its customers to search and sort cheap flights, hotels, car rentals, holiday destinations, and so on. Expedia partners with industry experts including Hotels.com, Egencia, Venere, Hotwire, etc. The te chnology department at Expedia works to allow customers to make their reservations online through the company interface. Such activities occur electronically to send customers their receipts. The Sales department takes care of all sales and support services provided by the company. Expedia runs social media marketing campaigns and also runs an affiliate program. The customer support staff is present to assist customers with the service.

Kingdom of Heaven Essay Example | Topics and Well Written Essays - 750 words

Kingdom of Heaven - Essay Example Several skirmish between Muslim and Christian forces occur, like when Guy and Raynald kill everyone on a Muslim caravan. Saladin, the Muslim leader, retaliates. Balian is captured, then freed by the servant he had turned loose. The Muslims and Christians reach a tentative truce. The Christians murder Saladins sister, causing Saladin to siege Jerusalem. Balian leads the defense, but has to surrender. Saladin allows them free passage back to their countries. When King Richard I ask Balian to crusade with him, Balian refuses. At the end, subtitles explain King Richard I failed, and fighting for Jerusalem continued over the centuries, even today. The film states â€Å"Peace in the Kingdom of Heaven remains elusive" (Kingdom of Heaven). There was not too much spiritual content in this movie. Balian wanted to go the crusade to gain redemption for him and his wife. This is a Christian trait. Repentance, penance, and forgiveness is a Christian concept. So his motives for going on the crusades were religious. Most of the Christians in the movie have no religion, or were hostile to religion. Good and bad Christians were portrayed in this movie. Good Christians like Balian left the Muslims in peace, but bad Christians wanted to kill all Muslims. A Christian crusader is someone who was planning to go there and come back. Crusaders were alright with individual Muslims, but a Muslim state would have been unacceptable. They would have wanted to conquer the Holy Land for Christians. There were no churches in this movie, save for in the knighting scene. That was odd, because in the Middle Ages religion and churches were very important to Muslims, Jews, and Christians. There was crosses, but no crucifixes. The closest religious symbols were during the knighting ceremony where Balians father gives his oath, and Balian is knighted. During his knighting ceremony Balians father gives him his oath. Behind him there is an

Finance and Strategy Essay Example | Topics and Well Written Essays - 3000 words - 1

Finance and Strategy - Essay Example Working capital management is a keystone that determines the short term solvency position of the company. It shows the ability of the firm to meet its short term obligations with its short term resources. Usually it is required to pay off the suppliers, purchase raw materials, wages and other direct expenses related to the core business operations. It ensures the business perpetuity and sustainability (Matz, 2011). It is the difference between short term assets/ current assets and short term liabilities/ current liabilities. Working capital means net current assets i.e. when the current assets exceed current liabilities. A company is expected to have sufficient working capital to meet its current obligations; else it signifies a weak short term solvency position. Working capital includes the following items (Spurga, 2004): It is the time taken to convert the short term assets into cash to meet its short term liabilities. A longer cycle time means that a company takes long time to convert its current assets. For example, company X has a supplier payment period of 30 days and collection period of 60 days. Its working capital cycle is 30 days, resulting in a deficit of 30 days that needs to be financed through short term loans. Companies should aim to reduce its working capital cycle in order to reduce its cost of short term borrowing that impacts the income statement and balance sheet (Periasamy, 2009). The cash conversion cycle measures the cash to cash cycle. Business’ use cash to buy inventory, and produces goods which are sold in the market to earn cash. The measure of the time taken for employment of cash to earn cash is the cash conversion cycle. A longer cycle is significant of longer collection periods, which implies a slow cash conversion cycle. It is calculated by adding the days inventory outstanding to the days sales outstanding and subtracting the days payable outstanding. Each of the mentioned metrics has got

Poverty in the United States Essay Example for Free

Poverty in the United States Essay Poverty is a serious issue not only in third world countries but also here in the United States. Discussing the nature of poverty in the United States is important because through understanding we will find solutions. Gaining insights into the issue of poverty can be used to understand the complexity of the subject. Poverty has been defined as a state of deprivation of goods and services that essential to the maintenance of an adequate standard of living in a given society. Although the concept of poverty is considered relative, it cannot be denied that it magnifies the problem concerning inequality in a particular society (Levitan). The struggle of poverty impacts people’s day-to-day life. It is easy to hide some things in life but, poverty is not one of them. There are 633,782 homeless people in cities throughout the United States (St. Francis). Poor people have no place to live and are being exposed to nature’s elements, bacteria, and harmful illness can cause threat to the health of these individuals. The environment is being impacted as well, because there is nowhere to put waste or garbage other than on the ground. This is why it is important to gain insight and understand poverty so that we can help these people and the earth. When a person is living in poverty it is humiliating and weighs on an individual’s self-esteem as well as their families and is very difficult to overcome. Poverty is not always a choice, but it is a situation that can be prevented. If people everywhere take something from every book, article or essays that has been written and are willing to recognize and do something about it then it is a problem that can be fixed. There is not a perfect plan or a perfect solution to the poverty problem but, the aim is to decrease the number of individuals and families living in poverty drastically. There are many families living in poverty and there are an equal amount of thoughts and opinions on why people live in poverty such as drug and alcohol use, domestic violence and foreclosure just to name a few. Individuals have a difficult time taking care of themselves can you imagi ne having to try to provide for a family on next to nothing every day. Without a street address these families do not qualify to get welfare assistance such as food stamps, Medicaid, or housing assistance. Without housing assistance people are forced to stay in shelters and if they don’t make to a shelter by a certain  time they go without a warm place to sleep and without food that night. Some people wait in long lines all day for a spot at the shelter only to be turned away because there is just not enough space for everyone. A good way to alleviate or even eliminate this problem is to build more shelters or use some of the abandoned buildings in poverty stricken neighborhoods for the poor people to sleep in. Have stipulations in these shelters that individuals and their families are guaranteed more than one night as long as they abide by guidelines provided, kind of like a contract. So they are not just getting help they are in a sense helping their selves. Different situations have different solutions, there is a difference between a person living in poverty because you’re a war veteran and just having a hard time and living in poverty because you are and addict and everything you have is spent on drugs and alcohol. In these newly built or refurbished shelters with these stipulations, programs can be offered to help transition into a better way of living. Yes, then there is the issue of money and where will it come from. Nobody has money lying around just to give away so charity events, fundraisers, donations, volunteers and maybe even some help from government agencies would help. The children of these families living in poverty suffer most. Research shows that poverty in the first five years of a child’s life changes the life of a child compared to if they were to live in poverty later in life. This is because poverty is associated with poor nutrition; poor nutrition leads to lower intelligence, bad physical development, and poor immune systems. â€Å"Children deprived of proper nutrition during the most informative years score much lower on tests of vocabulary, reading comprehension, arithmetic, and general knowledge. The more severe the poverty a child faces, the lower his or her nutritional level is likely to be (BrownPollitt).† Many children that are labeled bad kids with behavioral problems are really just lacking nutritional value. A child that is hungry is more likely to act ou t and have greater difficulty focusing than a well fed child. There are government programs that offer assistance with nutrition such as W.I.C and Healthy Schools but the guidelines are very strict and fall short in making sure that every child living in poverty has adequate nutrition. So, this problem can be solved by changing the guidelines and making it easier for a family living in poverty to feed our future. People might say this is not my problem, I’m not living in poverty  so what does this have to do with me? Truth be told everyone is affected by poverty. As Dr. Martin Luther King Jr. said, â€Å"There is nothing more dangerous than to build a society, with a large segment of people in that society, who feel they have no stake in it; who feel they have nothing to lose. People, who have stake in their society, protect that society, but when they don’t have it, they unconsciously want to destroy it (Dr.MartinLutherKingJr.).† According to the history of our nation, the safety and equality of the people of our society relies on everyone individually and as a whole nation as one. If that’s the way the world is meant to be then why are people living in poverty treated so differently? Upper class doesn’t make you better than a person living in poverty, money doesn’t make you bad or good and the same goes for poverty. The founders of our nation fought hard for a country where everyone is treated as a person equally but, that is not the case when thousands of people still live in poverty every day. â€Å"Anybody that has ever spent a morning at the Department of Motor Vehicles or stood in the line at the Post Office should understand that simply because the government is handling the problem, doesn’t mean it’s being handled properly (St. Francis)†. The next time you see someone a little down and out stop to give them a minute and see if you can help them in any way, remember that poverty does not make them any less a human than you. I believe the proposed solutions will work because if its believable than its achievable and our system has proven in other situations to be reliable so let use it for the good of the people of our country that could use a hand up not a hand out. For people to be sick on the street, forced to sleep on cardboard or dirt, and have to beg other people to help them is not humane or the American way and should not be tolerated any longer. Works Cited BrownPollitt. Malnutrition, Poverty and Intellectual Development. Pollitt, L. Brown E. n.d. Dr.MartinLutherKingJr. Letter From Birmingham Jail. April 1963. Levitan, Sar A. Poverty In the Lexicon Universal Encyclopedia. 1990: pages 478-480 Vol. 15. St. Francis, Nancy. Homelessness in America 2013. 2013.

Concept of freedom Essay Example for Free

Concept of freedom Essay 1. Is it possible to measure if anyone is free to any degree? Can freedom be proven? Freedom can hardly be measure as freedom is a controversial abstract concept which people have different interpretations over it. We do not have an absolute definition over the term freedom and thereby there is no absolute operationalization used to measure freedom up to these days. Still, it is commonly agreed by the sociologists that freedom is bounded by many social forces including culture, social institutions, social positions and the like; and under all these social forces, the control over choices and directions that one can enjoy is freedom. By this commonly agreed definition, it is obviously that there is no absolute freedom because of the social constraints; whats more, the definition of freedom is always changing according to the unceasing change of social forces. Therefore, we can never measure the extremity of freedom. Be that as it may, freedom can still be proved and measured in relative terms by comparing the indicators of political rights, economic rights, and civil liberties of different societies as they shows the controls over choices and directions that one can have under social constraints. The more control one has, the more freedom one gets in general. Lets take China and Hong Kong as example. China has a relatively stricter norm in terms of freedom of speech when comparing to Hong Kong, hence we can say that people in China have less freedom of expression compared to those in Hong Kong. By comparison using different indicators, we may measure the relative freedom of different societies. 2. Do you agree that free thought is necessary for free action? I absolutely agree with such saying. Our actions are bounded by social positions and social institutions that have long been constructed no matter whether such practices are genuine or not. These social forces have been parts of the social construction of reality which shape our thinking from the day we are born and control the way we act and live. However, such socially constructed reality is not always legitimate as it seems and in occasions it limits the actions that we may enjoy. Free thoughts in such sense allow critical evaluation over the existing socially constructed reality and may bring changes to the social institutions, structures or positions to allow freer action that people previously cannot enjoy. However, we should also noted that sometimes though social forces have already been mended because of new ideas generated through free thoughts of some people, actions are still being limited because of the deeply rooted old belief in society as a whole and it is always hard for people to have free thoughts. For instance, though the caste system has been legally abolished since 1950, the lower class especially the Dalit people are still seriously discriminated against by the other classes of the society and their actions, such as receiving education and having political rights, are greatly constrained because the thoughts of people in general are still controlled by old social position system that Dalit are outcasts and thus fail to think freely. 3. How would you define freedom? Is it different from this chapters definition? I totally agree with the definition of this chapter that freedom, which refers to the ability to control oneself, ones thinking and ones actions, are restrained by external factors mainly the society and different social forces. Rather than being imprisoned by the existing social constructed reality, free thoughts and free actions are what we should practice. Thinking out of the box and acting according to ones own thought is the only way to truly take control of our lives. 4. Based on the piece by Weber, come up and illustrate with your own examples instances of traditional, charismatic, and rational-legal authority that your are familiar with. Explain why you classify these instances the way you do. Traditional authority: In some indigenous communities which still have a extended family structure such as the communities in walled villages of Hong Kong, the first born male child enjoy the privilege of inheritance. He is also the authority figure of the community. It is legitimated by the sanctity of tradition handed down from the past and is through heredity under patriarchy system. Charismatic authority: Mother Teresa, a very well-respected Catholic religious figure who is regarded as one of the real servants of God because of her morality and contribution to charity in the third world countries. Her exemplary character, faith and spirit inspire Catholics around the world to live truly as a Catholic following Gods will. Her heroism of ministering the poor and needies of the third world countries impresses Catholics and greatly influence their attitudes. Rational-legal authority: Any bureaucratic officials or political leaders. Their authorities are empowered by legal rationality, legal legitimacy and bureaucracy. They implement policies without any interference of people but based on law with legitimacy to govern people.

About network topology

About network topology Task: 1 Network Topology: Network topology is the study of the arrangement or mapping of the elements (links, nodes, etc.) of a network, especially the physical (real) and logical (virtual) interconnections between nodes. A local area network (LAN) is one example of a network that exhibits both a physical topology and a logical topology. Any given node in the LAN will have one or more links to one or more other nodes in the network and the mapping of these links and nodes onto a graph results in a geometrical shape that determines the physical topology of the network. Types of Network Topology: The arrangement or mapping of the elements of a network gives rise to certain basic topologies which may then be combined to form more complex topologies (hybrid topologies). The most common of these basic types of topologies are: Star Topology. Bus Topology. Ring Topology. Mesh Topology. Star Topology: Advantages and Disadvantages of Star Topology: Advantages: Batter performance. Isolation of devices Benefits from centralization Disadvantages of Star Topology: The high dependence of the system on the functioning of the central switch The performance and scalability of the network depend of the switch. Bus Topology: Advantages and Disadvantages of Bus Network: Advantages: Easy to implement and extend Requires less cable length than a star topology Cheaper than other topologies. Disadvantages: Limited cable length and number of stations. If there is a problem with the cable, the entire network goes down. Maintenance costs may be higher in the long run. Ring Topology: Advantages Very orderly network where every device has access to the token and the opportunity to transmit Performs better than a star topology under heavy network load Can create much larger network using Token Ring Disadvantages One malfunctioning workstation or bad port in the MAU can create problems for the entire network Moves, adds and changes of devices can affect the network Network adapter cards and MAUs are much more expensive than Ethernet cards and switches Much slower than an Ethernet network under normal load Mesh Topology: A full mesh topology occurs when every node on the network has a separate wire connecting it to very other node on the network. It provides each device with a point-to- point connection to every other device in the network. A full mesh topology is redundant because if any one node of connection fails, all remaining nodes can continue communicating. Topology Choice: I choice star and mesh topology because these two topologies are best topology from other topology. In here establish a network for a police station, this police station has accident emergency department, maternity department, childrens unite, x-ray department and eye department. At first I choice the star topology but its have some disadvantage the primary disadvantage of a star topology is the high dependence of the system on the functioning of the central switch. While the failure of an individual link only results in the isolation of a single node, the failure of the central switch renders the network inoperable, immediately isolating all departments. The performance and scalability of the network also depend on the capabilities of the switch. Network size is limited by the number of connections that can be made to the switch, and performance for the entire network is capped by its throughput. While in theory traffic between the switch and a node is isolated from other nodes on the network, other nodes may see a performance drop if traffic to another node occupies a significant portion of the central nodes processing capability or throughput. Furthermore, wiring up of the system can be very complex. And it has some Advantages too that are: Better performance: Passing of Data Packet through unnecessary nodes is prevented by this topology. At most 3 devices and 2 links are involved in any communication between any two devices which are part of this topology. This topology induces a huge overhead on the central switch, however if the central switch has adequate capacity, then very high network utilization by one device in the network does not affect the other devices in the network. Benefits from centralization: As the central switch is the bottleneck, increasing capacity of the central switch or adding additional devices to the star, can help scale the network very easily. The central nature also allows the inspection traffic through the network. This can help analyze all the traffic in the network and determine suspicious behavior. For this reason I also choice star topology. It will be main topology and need a topology it will be help for backup. Then choosing mesh topology that is maximum problem free. If star topology will disturb then mesh topology will help this time. Mesh topology cover dramatically more department and reach more users than other topology by relying on sophisticated mesh switching technology to increase range and topology capacity. Plug-and-play Setup and Configuration: Every mesh system works out of the box, without requiring sophisticated site-surveys or command-line setup. Hosted back-end system automatically configures every switch as part of this department topology, and the web-based centralized management shows how everything is working through a simple, intuitive interface that can be used from anywhere in the world. Scale to Thousands of Simultaneous Users: Field-tested by one department to other department, Mesh topology platform provides high quality of service to thousands of simultaneous users without missing a beat. Intelligent traffic queuing and packet prioritization, combined with the ability to add an unlimited number of additional network gateways, means your networks capacity can continue to grow with demand. Interference-aware Mesh Switching: Instead of relying on a single large antenna to cover every user, each radio in a mesh topology cooperates to find the best path to carry a users traffic to the Intranet. As they operate, every network re-evaluates thousands of switching paths every minute, resulting in amazing reliability and network capacity. Mesh intelligent mesh switching means every repeater you add extends the reach of the network and makes the mesh more reliable by adding additional links. Thats why I choice star and mash topology. These two topologies are join work together for police station departments. Each department of this police station is very important. Task: 2 The Internet is an excellent tool for collecting and transmitting data for a police station. It is possible to build a Web site for data entry without much programming experience using commercially available programs. Such a Web site allowed rapid, inexpensive and easy transfer of data between researchers and the coordinating center. It also permitted easy communications between the coordinating center and the investigators. Many technical and practical lessons were learned from this experience so that further systems may be more efficient and reliable. Once data are entered into the web pages and sent to an end-point (e.g., database, spreadsheet, or e-mail) they are checked and validated remotely by the owner of the end-point. Any feedback is sent to the user with time delay because there is no immediate interaction between the database and the user. This is the easiest way to set up a data entry Web site, but it lacks automatic and immediate interactivity. One-way data flow with client-sided validation Validation of the entered data can be performed on the client (browser) side. This is mostly done with JavaScript, a program language developed to run on browsers. The JavaScript code is sent with the HTML code (hypertext markup language, the computer language that defines the way web pages are displayed on a computer) of the web page to the user. It can react to false data entry or missing data with a message box informing the user. The advantage is that basic data check is performed before they are being sent. Yet, client-sided data validation has some major disadvantages (other than the need of programming knowledge). Because the JavaScript code is sent with the HTML code to the browser, the web pages are larger and this may lead to a longer download time, particularly for users with a slow Internet connection. In addition, anyone can see the programming code, a feature not always in the interest of the web site designer. Enterprise Networking Assignment September 2008 International Advanced Diploma in Computer Studies Enterprise Networking  ©NCC Education Ltd 2008 Two-way data flow with server-sided validation After the data are entered and sent to the server they are validated and checked by a program residing on that server. Depending on the validation result, a new web page is generated by the web server and sent to the user with, for example, a request to reenter incorrect data or to confirm that all data have been correctly entered. With this technique, there is no extra load on the web pages and the programming code is not visible to the user. The main disadvantage (other than the need for extensive programming knowledge) is that the data first have to be sent to the server and a response has to be sent back to the user, the so-called client-server-client round trip. This may lead to a higher traffic workload, which can be annoying, especially to the user with a slow Internet connection. Two-way data flow with server and client-sided validation The combination of the server and client-side interaction seems to be the ideal solution from the point of user friendliness. Simple data validation is performed using client-side scripting, and more complex tasks are performed on the server side. Yet its implementation is time consuming and complex. Referring case history, status, diagnosis code, textual request are entered by the general practitioner. So instead of entering the detailed referring data, the administrator can choose the current case from the waiting list. On the other hand the family doctor can access his/her patients care data from the police station information system automatically as the actual police station care had been closed with the final documents. In this way the family doctor can see the treatments result before patient would show up in the doctors office with the paper-formed final report. By merging the final reports data of police station cases into the police station application system these data can be accessed for any future patient-visit. Question: Access issues for patients with disabilities, e.g. blind/partially-sighted. The police station authority creating a password protected web page on the police station website on which all information pertinent would be posted. A hard copy of the posted information would be available for reference at the police station. Discussion included the possibility of automatic notification to patient when information has been posted and the use of laptop computers at police station for each disable patient to access the posted information during the police station. Patients of the police station expressed their support of this proposal and asked that police station staff to establish a web-based system. There are two methods of roaming in a node-to-node configuration: Patchwork roaming and Mobile Mesh roaming. Nodes in a mobile mesh by their very nature roam in and out of coverage and between networks. With Patchwork roaming, wireless connection between clients hardware and mesh network, a wireless data networks, public Wi-Fi hotspots, and enterprise WLANs, are difficult to operate at best. The clients using Ipv4 that do not automatically change the IP address when moving between mesh nodes and wireless nodes. Manual intervention may be required. With Patchwork seamless roaming can be achieve; however, it requires DHCP to set every few seconds. The solution will be wait until Ipv6. Mobile meshes implements self-contained dynamic addressing and rendezvous technologies to simplify address management and enable true nomadic operation without reliance on external clients hardware. Mobile devices can join and leave a mobile mesh and/or connect to public or private fixed infrastructure, all while retaining connectivity to critical services. Wireless Mesh topology every node has a connection to every other node in the network realm. There is two types of mesh topologies: full mesh and partial mesh. Full wireless mesh topology occurs when every node in a realm is connected to every other node in a network. Full mesh is yields the greatest amount of redundancy, so in the event that one of those nodes fails, network traffic can be directed to any of the other nodes. Full wireless mesh is difficult to achieve on a large scale using MeshAP; however, small-scale area like offices or small campus may be ideal. One should note that it is difficult to deploy a full mesh topology. Partial mesh topology yields less redundancy than full mesh topology. With partial mesh, some nodes are organized in a full mesh scheme but others are only connected to one or more nodes in the network realm. Partial mesh topology is commonly found in either small or large networks or fulfilling the last mile connection to a full meshed backbone. There are 4 main types of partial wireless mesh nodes topologies: Point-to-point Point-to-multipoint or Multipoint-to-point, and Multipoint-to-multipoint, Metropolitan Point-to-point and point-to-multipoint networks have long been the standard for fixed wireless deployments and some 802.11 based networks. In testing of mesh networks have proven to be most versatile, overcoming a number of disadvantages in traditional wireless topologies. This section will detail the fundamentals of MeshAP and its inherent advantages. Point-to-Point nodes topology A point-to-point network is the simplest form of wireless network, composed of two radio and two high gain antennas in direct communication with each other. Point to point links are often used to provide high-performance, dedicated connections or high-speed interconnect links. These links are quick to deploy individually, but do not easily scale to create a large network. Client used these nodes in a site-to-site configuration. Point to Multipoint nodes topology A point-to multipoint or a Multipoint to point nodes share link between an uplink node with omni directional antenna and repeater nodes or downlink nodes with high gain directional antennas. This type of network is easier to deploy than Point to point network because adding a new subscriber only requires equipment deployment at the subscriber site, not at the uplink node; however, each remote site must be within range and clear line of sight of the base station. Trees, hills and other line of sight obstruction make point to multipoint nods impractical for residential and home office coverage. A Point to Multipoint network is suited for either backhaul operations or customers that need reliable, high-speed connections, but are not willing to pay for dedicated capacity that may go unused. The nodes performed as a bridge to the uplink network and are generally in wired configuration for the clients. The problem with point to Multipoint node topology is that they are not design to mesh w ith other nodes due to the directional antenna. Multipoint nodes topology Multipoint to multipoint networks creates a routed mesh topology that mirrors the structure of a wired Internet. To build a mesh network, indoor or outdoor Internet access is first established with the deployment of an access switch connected to a wired ISP. Additional access routers are then deployed throughout the coverage area until a maximum density is achieved. Each access router not only provides access for attached users, but also become part of the network infrastructure by routing traffic through the network over multiple hops. This allows any client to join the network at any point of the mesh, even if the clients are not using a node. Client can access the entire mesh wireless or wired making this the best choice to deploy for areas that require larger coverage MeshAP. Metropolitan nodes topology Task 3 A method of half-duplex wireless communication comprising the steps of: transmitting from a base station to a plurality of mobile stations contained within one wireless communication cell that is serviced by the base station a Ready announcement indicating that the base station is ready to receive data on an uplink channel from the mobile stations, setting a random initial backoff time for each mobile station and transmitting from each mobile station a Request to Send announcement to the base station following expiration of the backoff time, transmitting from the base station to the mobile stations a Clear to Send announcement indicating that the first mobile station to have had its Request to Send announcement received in the base station can now transmit data, resubmitting the Request to Send announcements from the other mobile stations after a predetermined backoff time period has expired corresponding to a time period in which the first mobile station can transmit its data to the base station, and prioritizing any messages from the mobile stations by setting a higher probability that the base station will be in a receiving state rather than a transmitting state. The method according to claim 1 including the steps of transmitting Clear to Send announcements from the mobile stations to the base station indicating that mobile stations are clear to receive data from the base station, and transmitting the data from the base station to a respective mobile station based on the first Clear to Send announcement received within the base station. A half-duplex wireless communication system comprising a premises having a base station that services a defined communication cell, wherein the base station transmits and receives Request to Send and Clear to Send announcements to and from mobile stations to indicate that the base station can receive and send data, and a plurality of mobile stations that send and receive data after transmitting and receiving Clear to Send and Request to Send announcements to and from the base station based on the respective time period in which the base station has received the Clear to Send and Request to Send announcements from respective mobile stations, and means for prioritizing any messages from the mobile stations by setting a higher probability that a base station will be in a receiving state rather than a transmitting state. The system according to claim 3 wherein a Request to Send and Clear to Send announcement exchange must occur between the base station and mobile station before any data exchange can occur. The system according to claim 3 wherein the base station and a mobile station send and receive an acknowledgement message signalling the completion of data transfer. The main equipment that would be installed. Requirements Analysis Prior to any decision on strategy, the customers requirements for voice services must be clearly defined. Requirement operators will evaluate the current environment and practices, and then recommend strategic infrastructure decisions aligned with the customers business needs. For an IP Telephony infrastructure, this would include items such as: Call services Phone features Call conferencing services Messaging Toll bypass Directory services. IP Telephony System Installation Sequence: Once the infrastructure is ready to support IP Telephony, the actual deployment begins. The main steps are summarized below: Install IP Telephony Call Manager Publisher server. Configuration of IP Telephony system parameters, calling gateways, dial plan and phone clients. Install IP Telephony Call Manager Subscriber servers as needed. Install IP Telephony Voicemail Solution. Connect the IP Telephony system with minimal access to PSTN and tie line services. The features available with each system. Performance and security of the existing network to ensure that it is capable of supporting an IP Telephony infrastructure, and identify any areas where enhancements are necessary. In order to successfully deploy IP Telephony services, a minimum number of system features must be available in a customers network. For instance: Networks where IP Telephony is to be deployed should be structured on a 3-tier model: Core, Distribution and Access, to ensure an even flow of traffic. A poorly structured design can create unnecessary bottlenecks, impacting performance. User Access nodes must be switch based technology, to provide the bandwidth to the desktop that can best support voice and video. User Access nodes should support multiple virtual LANs (VLANs) within a single switch. This way, voice and data can be configured separately and efficiently, while sharing the same physical infrastructure. The switch must provide 802.1q trucking on user connections, also to allow voice and data traffic to be configured separately. The switch must be able to provide differentiated Quality of Service (QoS) on a user connection. If the switch does not support 802.1q trucking and differentiated QoS on each user connection, the IP Telephony system may still be deployed but a separate connection would be required for the phone and data equipment connections. Task: 4 The cost of equipment and installation. Cost of equipment and installation: The total cost and savings of an IP Telephony infrastructure should be identified and compared to the current costs. Company will examine the infrastructure costs and provide advice on how to invest to maximize the efficiency of the network. Items included in this analysis will include: Hardware Software Network / leased lines Support services. Value recovered from Cisco telephony trade in program ****** The cost of operating the system. Optimized operating cost structure Staff requirement for delivering voice services In-house solution VoIP-X solution Similar savings on server equipment, administration and support staff Estimated Retail Pricing The Microsoft Windows Server 2003 R2 licensing model consists of a Server operating system license and incremental Client Access Licenses (CALs) and is designed to allow for complete scalability of your cost in relation to your usage. In addition, Microsoft offers several flexible, cost-effective options for licensing. Note that there are a few CAL types available to suit your individual needs. This page provides guidance on the Windows Server 2003 R2 pricing and points you to our various licensing programs so you can find the most cost-effective solution for your organization. Product Offering U.S. Price* Description Windows Server 2003 R2 Standard Edition $999 Available in 32-bit and 64-bit versions. Includes 5 CALs (User or Device, chosen after purchase) Windows Server 2003 R2 Standard Edition $1,199 Available in 32-bit and 64-bit versions. Includes 10 CALs (User or Device, chosen after purchase) Windows Server 2003 R2 Enterprise Edition $3,999 Available in 32-bit and 64-bit versions. Includes 25 CALs (User or Device, chosen after purchase) Windows Server 2003 R2 Datacenter Edition $2,999 Available in 32-bit and 64-bit versions. Windows Server 2003 Web Edition, 32-bit version $399 Open NL Web Server product, no CALs required. Windows Server 2003 Web Edition, is not available in all channels. Open NL estimated price is $399. Contact your local System Builder, OEM, or reseller for actual prices or for more information on how to purchase. Task: 5 Benefit: As technical barriers are eliminated and more organizations begin to adopt Internet protocol-based telephony (IPT), companies are finding that here are demonstrable, real-world total costs of ownership (TCO) advantages associated with implementing IPT solutions. Along with delivering the same or better quality and reliability as traditional systems, IPT solutions offer distinct benefits including lower costs, simplified management and greater flexibility to add applications like conferencing, centralized voice mail, and unified messaging, enabling branches to deliver premium service to customers. IPT is able to lower the costs and provide value-added communications applications to employees in branch and retail locations. Supported network topologies: â€Å"Topology† refers to the configuration of the hardware components and how the data is transmitted through that configuration. 802.15.4 and ZigBee support three different network topologies: star, mesh, and cluster tree (also called star-mesh hybrid). The cluster tree topology is less efficient than the other two, and is therefore rarely (if ever) implemented. It is not covered in this whitepaper. Before describing the star and mesh topologies, it helps to first understand the different types of devices these networks can include. LAN guard N.S.S. has the ability to scan your entire network, IP by IP, or to scan just a single machine upon which it is installed. Not only do you get a list of open ports and vulnerable services, but you also get useful information such as the service packs installed on the machine, missing security patches, wireless access points, USB devices, open shares, open ports, services/applications active on the computer, key registry entries, weak passwords, users and groups, and more. In addition, you can easily analyze scan results using filters and reports, enabling you to proactively secure your network — for example, by shutting down unnecessary ports, closing shares, installing service packs. Bibliography: Search Engines Name: www.google.com www.yahoo.com www.ads.com ****** Web Address Name: http://en.wikipedia.org/wiki/VoIP http://en.wikipedia.org/wiki/Voice_over_Internet_Protocol http://en.wikipedia.org/wiki/IP_Phone http://en.wikipedia.org/wiki/Mobile_VoIP http://en.wikipedia.org/wiki/Comparison_of_VoIP_software http://en.wikipedia.org/wiki/Differentiated_services http://en.wikipedia.org/wiki/ENUM http://en.wikipedia.org/wiki/H323 http://en.wikipedia.org/wiki/Integrated_services http://www.manufacturers.com.tw/telecom/WirelessSolution.html http://www.redcom.com/products/slice2100.php http://www.redcom.com/products/hdx_apps.php http://meraki.com/oursolution/mesh/ http://www.microsoft.com/technet/network/p2p/p2pintro.mspx EIAAC http://en.wikipedia.org/wiki/Pager http://www.siemon.com/us/white_papers/03-10-10 ip_enhanced_medical.asp http://www.itl.nist.gov/div897/sqg/va/papers/appaper.html http://www.azgita.gov/councils_committees/tegc/submissions/10.pdf http://www.anesthesia-analgesia.org/cgi/content/full/100/2/506 ****** Books name: Book Name Writer Name Publication Name Computer Networks(4th edition) Andrew S. Tanenbaum Prantic-Hall India Enterprise Networking NCC Education Limited

Urban Consolidation :: essays papers

Urban Consolidation Factors and Fallacies in Urban Consolidation: Introduction As proponents of urban consolidation and consolidated living continue to manifest in our society, we must ensure that our acknowledgment of its benefits, and the problems of its agitator (sprawl), do not hinder our caution over its continually changing objectives. Definition Like much urban policy, the potential benefits that urban consolidation and the urban village concept seek to offer are substantially undermined by ambiguous definition. This ambiguity, as expressed through a general lack of inter-governmental and inter-professional cohesion on this policy, can best be understood in terms of individual motives (AIUSH,1991). * State Government^s participatory role in the reduction of infrastructure spending. * Urban Professional^s recognition of the increased variability, robustness, and interest in both the urban area and their work. * Conservation Activist^s commendation of the lower consumption of resources, and reduced pressure on sensitive environment areas, suggestive of a reduction in urban sprawl. * The Development Industry^s equations of profit established through better and higher levels of land use. Essentially urban consolidation proposes an increase of either population or dwellings in an existing defined urban area (Roseth,1991). Furthermore, the suburban village seeks to establish this intensification within a more specific agenda, in which community is to be centred by public transport nodes, and housing choice is to be widened with increased diversity of housing type (Jackson,1998). The underlying premise of this swing towards urban regeneration, and the subsequent debate about higher-density development, is the reconsideration of the suburban ideal and the negative social and environmental implications inherent in its continuation (Johnson, 1994). In reference to this regeneration is the encouragement of greater community participation, a strengthening and broadening of urban life and culture, and a halt to physical, environmental and economic decline (Hill,1994). Myths and Misunderstanding The relative successes of practical solutions to the urban consolidation model are constrained within the assumptions underpinning them. Appropriating community desire towards a more urban lifestyle ignores the basic fact that people chose to live in the suburbs (Stretton,1975). Suburbia as an ideal, is a preference based on perpetual stability, be it though neighbourhood identity or the act of home ownership ^ a view not reflected in planning models heavily biased towards highly mobile societies. Cost benefits deemed to be provided by higher-density living, in terms of more efficient use of infrastructure, are realized primarily in the private sectors (Troy,1998). A result inconclusive to State government objectives towards reduced public spending. Traffic reduction as an expressed direct result of higher-density residential living is largely incorrect. A falsehood achieved by using density as a substitute for sociological variables such as income, household size, and lifestyle characteristics (Moriarty,1996). Traffic reduction stems primarily from a decision to drive (Engwight,1992), a

Teaching Argument Evaluation in An Introductory Philosophy Course Essay

Teaching Argument Evaluation in An Introductory Philosophy Course ABSTRACT: One of the greatest challenges in teaching an introductory philosophy course is convincing students that there are, indeed, reliable standards for the evaluation of arguments. Too often introductory students criticize an argument simply by contesting the truth of one of its claims. And far too often, the only claim in an argument that meets serious objections is its conclusion. For many students, the idea that an argument displays a structure which can be evaluated on its own terms is not very difficult to grasp. Unfortunately, the idea is grasped only in an abstract way, with insufficient appreciation of how structural problems manifest themselves in concrete arguments, and without the vocabulary for formulating structural criticisms. But this paper is not simply about teaching logic, it is about pedagogy. Our task is to instill in the student the habit of clear thinking. When we send our students out into the world, we have to ensure that they are prepared for it. Introduction One of the greatest challenges in teaching an introductory philosophy course is convincing students that there are, indeed, reliable standards for the evaluation of arguments. Too often introductory students criticise an argument simply by contesting the truth of one of its claims. And far too often the only claim in an argument that meets serious objections is its conclusion. For many students, the idea that an argument displays a structure which can be evaluated on its own terms is not very difficult to grasp; unfortunately, the idea is grasped only in an abstract way, with insufficient appreciation of how structural problems manifest themselves in concrete arguments, ... ... extended arguments can be explained in terms of sufficiency, a concept that the student can easily grasp by seeing how a proposition presented as belonging to one of the linked arguments may also be employed as a premise in another of the arguments. Assignments: Several chain syllogisms. Session 6 This session should be devoted to the examination of the limitations of term logic. It has proved useful to consider simple arguments that make use of very basic truth-functional logic (modus ponens, modus tollens, and the hypothetical syllogism are easily enough explained). While these can usually be translated without too much effort into the form of a categorical syllogism, the awkwardness of doing so is clearly prohibitive. At this point, however, the battle is already won. The students are actively engaged in the logical analysis and evaluation of arguments.

Communication Research and Advertising Essay

1 MAIN ISSUE Content analysis of different creative concepts and their characteristics applied in eight selected advertisements found in two publications – weekly magazines – Drum and You of July 11, 2013. 1.1Main issue criteria Creative concepts applied in the advertisement will play a meaningful role whether the campaign succeeds or not. Pictures, text and captions are but some of the few items that are used to structure the advertisement. In other instances, advertisers use unique payoff lines which enable them to be a cut above the rest. 1.1.1Nature of research The research approach is both qualitative and quantitative. The use of narrative data on the study prompted the adoption of qualitative approach. The quantitative approach came as a result of a data that was counted and numerically measured. 1.1.2Time dimension The nature of the research is cross-sectional. The study is conducted through the use of July 11, 2013 editions of Drum and You. Both are weekly magazines. Therefore research findings are limited to the abovementioned period. 1.1.3Action Exploratory and descriptive studies are used to determine characteristics of creative concepts used in selected advertisements for the research project. see more:pta meeting narrative report 1.1.4Issue The issue at hand is to look at creative concepts used by various advertisers from the selected advertisements published in the July 11, 2013 editions of Drum and You. 1.1.5Method A content analysis of two publications – Drum and You – and promotional messages carried through the use eight selected advertisements. 2RESEARCH CRITERIA Every study conducted has to meet research criteria. It had to be relevant, researchable, cost-effective and should not violate acceptable ethical standards. 2.1Relevance Drum and You form part of the print media which remain vital component of mass communication. Advertisers also used these platforms to reach out to the target market. As a result of that, the research issue is relevant and meets the criteria for communication research. 2.2Researchability Every newspaper and magazine carries various advertisements. Advertisers pay for the space booked in the publication. The study will therefore be easily conducted due to the growing number of businesses that used these platforms to promote their goods and services. Every advertisement has atleast a creative concept. 2.3Feasibility Drum and You have been readily available. There were other daily and weekly newspapers to choose from. The same goes about magazines; there were weekly and monthly magazines which were available at a reasonable cost. One has chosen these two publications as they were already in the collection. They form part of researcher’s regular weekly and monthly read. Decision to choose the two publications was somehow influence by the content they offer. The other one carries women issues while the next one is for soccer enthusiasts. 2.4Ethical acceptability Advertisements used will be acknowledged in the ‘sources consulted’ section. The same will apply about publications that carried them, Drum and You. 3EXTENT Two publications have been chosen to conduct the research; they are July 11, 2013 editions of Drum and You – both are weekly magazines. The study analyses creative concepts applied in the advertisements. 3.1Brief background of the publications It is imperative to know about the publications used for the study. In this research we use popular weekly publications. 3.1.1Drum Drum is a family magazine mainly aimed at black readers and contains market news, entertainment and feature articles. It was established in 1951 as â€Å"African Drum† by former test cricketer and author Bob Crisp and Jim Bailey. In 2005 Drum was described as the first black lifestyle magazine in Africa. Drum’s heyday in the 1950s fell between the Defiance Campaign and the tragedy at Sharpeville. This was the decade of potential Black emergence, the decade when the Freedom Charter was written. The aim was to promote an equal society. The Nationalist government responded with apartheid crackdowns and treason trials. Drum was a â€Å"record of naivety, optimism, frustration, defiance, courage, dancing, drink, jazz, gangsters, exile and death†. The magazine described the world of the urban Black; the culture, the colour, dreams, ambitions, hopes and struggles. The backbone of the magazine was crime, investigative reporting, sex (especially if across the colour line) and sport. This was fleshed out by imaginative photography. The formula worked and made for compulsive reading. Each issue of Drum was read by up to nine people, passed from hand to hand on the streets, in the clubs or on the trains. It became a symbol of Black urban life. About 240000 copies were distributed each month across Africa. This was more than any other African magazine. 3.1.2You You is a South African family magazine which is aimed at demographically diverse South African English-speaking readers of different ethnicities with coverage on current events and â€Å"interesting people†. It has two sister magazines: Huisgenoot (aimed at White and Coloured Afrikaans-speaking readers) and Drum. The You magazine was launched in 1987 by Nasionale Pers, which later became Media24. You is published in Cape Town. The publication covers human interest articles, celebrity news, both local and international current affairs. 3.2Geographical boundary The study will be conducted in Bloemfontein, Free State. The researcher is based in the Free State capital hence the reason for the study to be conducted in the area. 3.3Nature of the time dimension This is a cross-sectional study which will be conducted through the use of Drum and You – July 11, 2013 editions. Drum has variety of advertisements targeting general society, from body lotions to luxury vehicles. You on the other hand had advertisements such as education, men’s health promotions and cellphones. The study will be conducted between July and September 2013. 3.3.1Motivation for choice of time Both copies of Drum and You have been purchased a few weeks after one has registered for the course – Communication Research (COM3706). Advertisements which met basic requirements for the assignment were readily available. This is the main reason why the choice of time is relevant to pursue the study. 4POPULATION According to Van Rensburg (2010:150) a population can be defined as the entire group of persons or set of objects and events the researcher wants to study. 4.1Target population According to Du Plooy, GM (2009:109) target population is the actual population to which the study is used to generalise results. The population for the study has to be all the newspapers and magazines from which various advertisements were reviewed before a final decision was taken by the researcher. Eventually two publications – Drum and You – were identified. Four advertisements have been selected from each publication. Both copies have carried many other advertisements but the assignment’s requirement is to select just four of them from a copy. The researcher has gone through weekly and weekend newspapers. They included Sowetan, Daily Sun, The Citizen, The New Age, Mail & Guardian, City Press and Sunday Times. On the other hand magazines included KickOff, Move, Real, Soul, True Love, Drum and You. 4.2Accessible population In this regard, the accessible population is the publications from which the sample will be drawn for the study. Drum and You are conveniently available for the researcher to identify advertisements that will be analysed for research purposes. 4.3Population characteristics Advertisements comprise various creative concepts to make sense of the meaning and messages conveyed to the target market. Therefore various population parameters have been used to achieve advertisers’ goal with the published promotion. In the study, we have seen how pictures, punchy headlines, well-designed texts, among others, were used to draft different creative concepts. Below is the list of four population characteristics that one reported about in the research findings. âÅ"“ Colour codes applied âÅ"“ Headline âÅ"“ Photographs âÅ"“ Body copy âÅ"“ Text visuals 4.4Units of analysis The smallest units that were analysed for the study, among others, include well-designed texts to differentiate certain products from that of their competitors. Pictures of the advertised products were also attached. In Drum, DSTV, Rajah, Playtex and Edgars advertisements have been identified for the research. On the other hand, in You the researcher has identified advertisements of Kentucky Fried Chicken (KFC), Samsung, Dermalex and Regal Pet Health. Various eye-catchers have been applied in the advertisements used for the study. Subheadings were punchy, but we cannot confirm if they were indeed factual. Headlines and pictures seemed to complement each other. So far, headings that promised customers benefit appeared to work the best. One has analysed pictures and graphics used, slogans, text applied, including headlines used in the advertisement. The abovementioned elements form a backbone in making sense of creative concepts. 5ASSUMPTIONS Lingerie designers use young, beautiful ladies in their promotional campaigns to drive the message home that their underwears will make them look stunning and energetic. Advertisers use slogans to catch the attention of consumers and thus ensuring that they easily recall their products. And more importantly, they were able to differentiate them from those of their competitors. Amplification creative concept becomes a must when advertisers promote expensive goods such as cars. Brand names are repeated more than once in the advertisements and this is done through the use of well-designed texts, logos and pictures. 5.1Sub issues Do lingerie designers use young and gorgeous ladies to promote their wears? Do advertisers use slogans to get the attention of consumers in order to ensure that they recall their products and not confuse them with those of their competitors? Is an amplification creative concept a must when advertisers promote expensive goods such as cars? Do brand names get repeated more than once in the advertisements through the use of well-designed texts, logos and pictures? 6GOAL and OBJECTIVES The study seeks to investigate practical issues which are creative concepts used in advertisements. 6.1Nature of the goal The nature of the research is applied goal. The researcher has investigated how creative concepts can be more effective in the advertisements. The study is more practical as one had to cut advertisements from both Drum and You magazines before they could be converted into soft version via the use of a scanner. 6.2Relationship of goal to the main issue By its own nature applied communication research is descriptive and explorative. This is also the case with the study the researcher is persuading. The explanatory objective is as a result of practical exercises to be conducted throughout the course of the study. The descriptive objective is as a result of determining how creative concepts will be applied in the selected advertisements from Drum and You. 7RESEARCH QUESTIONS Does the use of young models in lingerie effective to attractive customers and connect them with the benefits of the advertised underwears? Can advertisement deliver the good message to the intended audience even if the slogan was not applied to the optimum use? Why is it so vital to use amplification creative concept over others when promoting expensive goods such as vehicle? What is the role played by headlines, pictures and copy text in conveying the advertisement message? 8THEORETICAL APPROACH The theory that is applicable for the study will be explained through both connotative and denotative. Some of the creative concepts used are attached to literal meaning while others are figurative. For instance, some beauty products claimed that they will enhance the skin of young ladies and they will appear more attractive than ever before after using their lotions. The use of young models offered the literal meaning as one could easily associate with what was seen on the photo accompanying the advertisement. Pond’s and Johnson’s African Nurture are case in point in this regard. Figurative meaning, for example, can be seen in the Toyota Etios advertisement. The words such as, ‘Take your smile for a test drive’. It was a figurative expression that one will be happy to drive the car and the testimony of that can be found in the test drive. 8.1What each creative concept mean Pink is the feminine colour. The Pond’s and Johnson’s African Nurture advertisements made use of the colour as they promote women’s beauty products. The happy looking ladies, who have been used as the faces of these products, somehow, were a sign of the benefit that comes with their use. The promise of benefit was one of the fundamental creative concepts. The ladies were used as a proof to the claim that was made by the advertisers that their products will do wonders for the users. Another colour that was used by the advertisers was yellow. The denotative meaning of the colour was happiness. The Toyota Etios advertisement promised users some excitement as they will be smiling. The yellow colour was used extensively in the background of the advertisement. The same colour yellow was used heavily in yet another Johnson’s African Nurture advertisement. We have seen a group of young gorgeous ladies, mostly dressed in yellow dresses, overjoyed after using the beauty-enhancing product. A factual approach was applied that one can hammer on was in the SuperSport advertisement of HD-PVR Decoder. Action pictures of footballers such Orlando Pirates striker Benni McCarthy and Chelsea forward Fernando Torres have been used to back up the story. Over and above watching high definition pictures on television, viewers will have the benefit of watching best football matches in Europe – the live coverage of Barclays Premier League, Spanish La Liga, German’s Bundesliga, South Africa’s Premier Soccer League and the UEFA Champions League matches. Slogans on the other hand form a vital component. The advertisements of Peugeot, Toyota and Pond’s were among those that have used this creative concept to back up their brands. A detailed explanation of the new Toyota Etios summed up the use of amplification creative concept in the advertisement. Users were informed in not so many words about the benefits of the car and which features have been installed. Both the Johnson’s African Nurture advertisements were loaded with the appeal creative concept. They were specifically targeted at African women. The SuperSport advertisement provokes curiosity while it also had the slogan on, â€Å"World of champions†. They urge readers and â€Å"welcome them to the next level†. It was a metaphor used to urge readers to use HD PVR Decoder for better and quality television pictures. The Scorpion Legal Protection advertisement urged the consumers to take action by enlisting their legal services from as little as R39. Clients were also provided with an sms number for further clarity. A classic example of the use of brand name in the advertisement was visible in the Peugeot promotion. It was repeated with words and pictorially with the logo emblazoned. 9RESEARCH DESIGN The research design is both qualitative and quantitative. 9.1Qualitative design The design is relevant as the study will identify and examine various creative concepts used on eight selected advertisements. Effectively this also serves to examine elements that distinguished various advertised products from those of their competitors. Creative concepts remain fundamental muscle of each advertisement. The critical aspect in this regard is the fact that the design is all about analysing content from, among others, pictures, texts, messages used from selected advertisements for the purpose of the study. The study will go further to analyse data by comparing findings from all identified advertisements. The researcher will look at the similarities and differences spotted on the selected advertisements. The comparative analysis comes as a result of explanations of similarities and differences found in eight selected advertisements which prompt the study. This, after having realised how various advertisers use creative concepts in getting messages across. 9.2Quantitative design The researcher will count the number of creative concepts applied in each an every single advertisement selected. The figures will be presented on the tally sheet. The tally sheet will show in detail which advertisement that has used many creative concepts compared to others. However, we cannot make a claim directly that there was a common and obvious creative concept appearing most often or less often in any advertisement. 9.3Inductive reasoning This was applicable as the researcher has interpreted the collected data for the study. For example, the use of certain colours such pink and purpose would best be aligned with femininity. This was the reason why Playtex has resorted to these colours for their advertisement. 9.4Deductive reasoning The researcher looks on how general assumptions related to the advertisement messages are applied. For instance, creative concepts remain the lifeblood of each an every advertisement. 9.5Methods and techniques to collect qualitative data The researcher will read and look intently on how advertisements are crafted. How the graphics, pictures, headline texts and words, among others, are put together in building creative concepts and eventually producing the advertisements. We get to understand the meaning even though connotative and denotative messages are delivered to draw the attention of the readers. One had to understand the style and language used and its relevance to the advertisement. The researcher looks on how certain colour codes are applied to ensure certain advertisements live to the theme of the promoters. 9.6Methods and techniques to collect quantitative data Content analyses of various advertisements as well as inferential statistics of the number of creative concepts used were fundamental in this regard. As outlined earlier, the outcomes to this fact had been presented in the tally sheet as appeared in the data analysis section. 10CONCLUSIONS 11SELF-ASSESSMENT AND REFLECTIONS Learnt Skills Shortcomings Outcomes SOURCES CONSULTED Barker, R & Angelopulo, G. 2009. Integrated Organisational Communication. Cape Town: Juta. Du Plooy, T. 2001. Communication research. Only study guide for COM306D. Pretoria: University of South Africa. Du Plooy, GM. 2009. Communication research: Techniques, methods and applications. Cape Town: Juta. Fourie, PJ (ed). 2009. Media Studies Volume 3: Media content and media audiences. Cape Town: Juta. Johnson’s African Nurture advertisement. 2012a. Real, August: 2. Johnson’s African Nurture advertisement. 2012b. Real, August: 47. Koekemoer, L (ed). 2005. Marketing Communications. Cape Town: Juta. Peugeot advertisement. 2012. KickOff, August: 5. Pond’s advertisement. 2012. Real, August: 51. Reid, J & Van Heerden, M (eds). 2009. Media studies: media content and media audiences. Only study guide for COM303A. Pretoria: University of South Africa. Scorpion Legal Protection advertisement. 2012. KickOff, August: 22. SuperSport advertisement. 2012. KickOff, August: 83. Toyota advertisement. 2012. Real, August: 111. University of South Africa. 2012. Department of Communication Science. CMNALLE. Important guidelines and Information regarding your studies: University of South Africa. University of South Africa. 2012. Department of Communication Science. Communication Research. Tutorial Letter 101/2012: Semesters 1 and 2: University of South Africa. University of South Africa. 2012. Department of Communication Science. Communication Research. Tutorial Letter 102/2012: Semesters 1 and 2: University of South Africa. University of South Africa. 2012. Department of Communication Science. Communication Research. Tutorial Letter 103/2012: Semesters 1 and 2: University of South Africa. Van Rensburg, GH. 2010. Research in the social sciences. Only study guide for RSC2601. Pretoria: University of South Africa. Vaseline advertisement. 2012. KickOff, August: 17. SELF-ASSESSMENT AND SELF-REFLECTION The researcher has learnt about effective techniques of how to collect research data, analyse and interpret for both the research proposal and the final study. One has also been able to identify and solve research problems. Important skills earned from the study were to understand how advertisements can use more than one creative concept to convey the message to the users. The concepts used completed each other and pointed out to different angles of the final output. It goes without saying that one has managed and was able to interpret print advertisements accurately. To get to understand subproblems and underlying assumptions in the research study and how to formulate relevant research questions. In addition to that, the researcher is now able to craft relevant research designs that are appropriate for investigating the main research problem. A notable shortcoming of the study was that it could not address all the problems identified as the advertisements were already been printed. But could only make certain inputs. Due to the changes in the market, researchers were prompted to always come with the ways and ideas of overcoming these challenges and gauging the emotions of consumers.

Alexis de Tocqueville Essay

What is Alexis de Tocqueville’s assessment of the state of race relations in the US? What kinds of futures did he predicts for the different ethnic groups? Were his predictions accurate? Alexis de Tocqueville was seen as the first real sociologist to appear in the United States. His studies were based on the American society and cultures. He was the first individual that reflects his studies were based on everything he had seen in society to show state of race relations in the U.S conditions of new American world. Tocqueville’s book Democracy in America in 1830s which he described America as â€Å"absolute democracy† [3]. He uses comparative method in order for him to observe, compare American with Europe, as well as ethnography research achieve an insight of American political system, racial structure on different ethnic groups. Tocqueville’s assessment of the state of race relations in the United States is understand people’s lifestyles e.g. individuals from different ethnicity such as Native Americans and African-Americans. However, Tocqueville was writing in the 1830s where slavery was abolished in the North but the â€Å"preoccupatio n †¦ minds† has not changed [4] majority of white individuals has not changed their ideas about slavery so they were very hostile towards African-Americans and Native Americans. Although he argues that north were far more accepting of American-Americans to granted their freedom than the south because they still see the â€Å"black race is relegated† therefore, increase its rigors as they’re disgusted by the idea of slavery abolishment. Tocqueville will argue that this creates unsettled environment in the United States. In this essay, I will be arguing, Tocqueville’s perspectives, opinions and predications on the United States to see if it was/is accurate, or one-sided. This will be done in a comparative, coherent argument to analyse argument compared with the current contemporary affairs of the United States. The purpose of this essay to use contemporary information to compare and contrast the current situations of both African-Americans and Native Am erican in the United State to sees state of race relations, ethnic groups is still the same, has there been improvement or deterioration since Tocqueville’s writing period. Tocqueville believes that democracy could be the main reason of state of race relations in American because it builds on the idea of racial differentiations. He believes that Democracy views other races as  substandard. This will then contribute the ideas of the oppressions and segregation of ethnic groups like the Native Americans and African-Americans because according to white individuals they had no rights, no freedom and opinion in society. It creates a division between races, constructs racial hierarchy leads to ethnic minority groups like Native Americans and African-Americans bottom of the racial hierarchy. Consequently, Tocqueville views on state of race relations as apprehensive but, yet he believes that the â€Å"white man, European man [race is] excellence, below him appear the Negro and the Indian [4].Tocqueville supports the idea that some races such as European races were at the top because they were superior, has highly intellectual skills. While, other races like, Native Americans and African-Americans viewed as inferior because he believes that they had lower intellectual skills. Because of this Tocqueville is biased, because, he, himself is part of the white European race which makes superior. Although, he suggests that democracy destroys the mind sets of ethnic minorities which makes individuals forgets about their ancestors [African-Americans] and their descendants [Native-Americans] so, leads to ethnic groups who does not have any identity/identities. He argues that this is what is happening in America in terms state of race relations because the white individuals has manipulated, corrupted the minds of other ethnic groups. During, the Tocqueville writing period Native Americans were seen as savages and African-Americans were seen as properties, in hard labour. He argues that both race groups were seen as dispute, dispossessions, and considered as inhuman. Ethnic groups were viewed as part of the animal kingdom he believes the reason why they were treated like an animals. For instance he describes the â€Å"European[s][ as the top] man of other races is to [make] them animals? [White Europeans] serve his purpose and when he cannot bend them he destroys them† In other words, Tocqueville implies that perhaps no-one from white race will ever sympathises with the two ethnic races, so it was acceptable for any white individual to do whatever they intended to do with native Americans and African-Americans because their race, thei r lives were seen as irrelevant, unimportant living in the land of America. Both ethnic minority groups did not have any rights or equalities like the white individuals did. Tocqueville see Native Americans and African-Americans (slaves) are connected to democracy because they were both socially excluded part of  democracy side of society. Tocqueville argues that opinions like this then leads to democracy being based on the idea slavery of African-Americans viewing it as satisfactory. Democracy subsidises the idea of racial segregation, racial superiority and divisions of races which he suggests could be a great danger to society. In addition, Tocqueville saw the state of race relations against Native Americans was overwrought, they had an â€Å"instinctive love of their native country attaches them to the soil that has seen them born and they now find nothing there but misery and death†. (4). In other words, Tocqueville believed that their homeland is now occupied by the white individuals until the end of their lives or, perhaps, the inevitable destruction of the Native Americans. For the reason that the idea of westward expansion meant that Native Americans had been forced to move somewhere else â€Å"move out; they go to inhabit new wilderness, where the whites will hardly leave them in peace for ten years† [4]. Tocqueville supports the idea that Native Americans inhabited North America well before the white Europeans did, they lived by their own tribal customs, norms, values, religious beliefs and laws. However, Native Americans are now seen as dispossessed through the formalities of the law â€Å"it is impossible to destroy men with more respect for the laws of humanity† [4]. Tocqueville argues that the government will not grant them their own enjoyment of Native-American leaving in freedom so they had no elite but to possess this crucial primarily for lifestyle of civilisation. This could be one of the reasons of their segregation in American- they chose not to be civilised because they had planned on keeping their own cultures, customs and traditions. Native Americans â€Å"repels civilisation perhaps less in hatred of it than in fear of resembling the European’ [4]. Although, Tocqueville implies that it is challenging for Native- Americans to acquire it- this could be bec ause they are not used to white cultures perhaps see white customs and lifestyles as dishonour, perhaps evil this could be the reason why native Americans did not accept civilisation or seen as part of the race relations. Even if they did accept civilisation there will be prejudices against Natives American which will prevent them from becoming civilised which then obliges them to it. In contrast, Tocqueville suggests that Native Americans still had some  acknowledge their identities cultures compared to other races such as African-Americans because America is their homeland therefore native Americans will do anything but to be assimilated perhaps so they can their sense of pride, and dignity. Furthermore, Tocqueville juxtaposes the view of African-Americans in terms of state of race relations compared to his views on Native Americans. He believes that African-Americans had lost all their sense of cultures, traditions, identities and individualism because â€Å"the habit of servitude has given him the thoughts and ambitions of slave†Ã¢â‚¬ ¦..[African Americans] had no longer understands the language that his [fore] fathers spoke†¦creasing to belong to Africa†. Tocqueville argues that it will very challenging for African American to regain their cultures and identities because they are now trapped between two societies being divided from their homeland means that they have nothing to gain in American society. Tocqueville emphasises that African-Americans knowledge has not developed properly therefore, they cannot think of anything more of themselves than to view themselves as a slave. Even when they are freed or grant their own freedom African-Americans wi ll themselves as below the white Europeans/Americans because it what they have been taught, or perhaps they had little knowledge of civilisation which will lead to still respects them rather than despising against them .Tocqueville suggest that even if African-Americans are freed they will still face prejudices- deep racism which they will have to face in on daily basis with jobs, educations. Tocqueville questions their freedom because they are still oppressed and segregated from society just like other ethnic minority groups because even though it might be illegal to enslave African-Americans there are still white individuals who has reinforced ideas that you cannot abolished. Tocqueville’s predictions for ethnic minority groups is that they will still face three main prejudices which will be more intangible, more tenacious than before the abolishment of slavery. This will be the prejudice of the master, the prejudice of race and the finally the prejudice of the white individuals. He argues that it will difficult for white individuals to accept ethnic minorities groups, even though, the law has changed their mind  sets have not changed. He believes that it is not the interests of African-Americans but the interest of the white individuals for the reason why slavery has been destroyed in the United States. Although, Tocqueville believe that in the future black and white will mix creating an inter-racial society however, this will still leads to unsettled tensions in America because the future of white individual in American especially south of America is connected to narrow-minded whites slave owners who will see freedom of African-Americans slaves as outnumbered. On the other hand, to contradict Tocqueville predications about ethnic groups. Native Americans one could say in contemporary Untied States Natives Americans have become more civilised as well as trying to keep their own traditions and customs. Plus, Native Americans are more accepted, and respected by the white Americans than they did in Tocqueville’s writing period. They now have their own freedom, independence and laws to support them against any racial prejudices for instance the National Indian Youth Council was formed in the early in 1961 which consists of sixty tribes, who formed their own treaty rights in disputed waters and territories, stand up for their rights such as the Native American Grave Protection and Repatriation Act 1990. Some Native Americans are even known as ‘Red power’ which is a new language that set ethnic minorities apart and against the undifferentiated white America. [1] However, to support Tocqueville is predictions of Native American s it seems that even in the contemporary society they are still been viewed as â€Å"savages standing in the way of civilisation†.[1] As well as the Native Americans in post-modern society are being more extinct than before. This proves that Tocqueville is predictions were perhaps accurate because Native Americans are still not accepted by the American society. African-Americans are still being seen as inferior to white races such as the Ku Klux Klan who were perhaps are the most extreme methods to prevent black and white desegregation and integration.[1] This proves that Tocqueville predictions on African-American could have been accurate with the integration of black and white could cause some institutionalized segregation in the American society. In opposition Tocqueville’s predictions on African-Americans it seem that African-Americans in the contemporary United States has had importance  contributions to the American society and rest of the world with highly respected significant Black leaders such as Civil Rights main leader Martin Luther-King [2] who fights for his rights, equalities of other black Americans so that will see treated and respected in the same way as white American. Tocquev ille predictions of African-American could be far from accurate as the current president of America who is African-American, Barack Obama who rules over the whole United States shows that African-American has now their own identities, well-educated and potentially the white collar job of the American society. Overall, it seems that Tocqueville’s writings and ideas on race relations on ethnic groups is still being used today to show how far ethnic minority groups have improved within society even though there might be still some discrimination against them however, society has integrated with Native-Americans and African-Americans than in Tocqueville’s period. References 1. Bayor, R(2003),Race and Ethnicty in America, United States, Columbia University Press, [7-206] 2. Kessing, R (1970), Race Relations in the USA 1954-63, Kessing’s Publications Limited, America[255] 3. Nimtz A, (2003),The â€Å"Absolute Democracy or Defiled Republic† , Lexington Books,[cover] 4. Mansfield H, Winthrop, D [1830] [2000], ‘Some Considerations on the present state and the probable future of the three races that inhabit the territory of United States,’ in Alexis de Tocqueville, Democracy in America, University of Chicago press, United states, [308-348]